DEPLOYMENT · US
Carefull brings neuroscientist to sharpen elder fraud detection AI
Carefull, a fintech serving older adults, hired Duke neuroscientist Gregory Samanez-Larkin to embed behavioral insights into its fraud-prevention AI—improving detection of cognitive manipulation tactics.
WHY IT MATTERS
First known hire of neuroscience PhD into fintech fraud team signals shift toward human-cognition modeling in AI; regulators increasingly scrutinize elder exploitation, so this legitimizes approach.
Source: FF News · 2026-09-07