SHIFT · EU
Revolut launches in-house AI research lab built on proprietary foundation model
Revolut has established a dedicated AI research division centered on its own foundation model, Pragma, designed to detect and understand financial behavior patterns in real time. This marks a strategic pivot toward vertical integration of AI capabilities within fintech.
WHY IT MATTERS
Fintech firms moving from vendor-dependent to proprietary AI stacks signals accelerating competition for talent and control over model tuning—expect incumbents to follow with similar in-house labs.
Source: Finextra · 2026-08-25