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Meta pivots to embedding AI as coworker across all functions

Meta is restructuring its research division around CEO Mark Zuckerberg's 'personal superintelligence' vision, embedding AI into employee workflows across the company after spending $100B+ on AI infrastructure.

WHY IT MATTERS

Signals shift from AI-as-tool to AI-as-embedded-culture; if successful, demonstrates ROI path for mega-scale AI capex and may pressure BFSI to treat internal AI agents as productivity multipliers.

Source: PYMNTS · 2026-07-27

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Meta pivots to embedding AI as coworker across all functions — ath — AITechHive