REGULATION · IN
Reserve Bank of India bans 'dark patterns' in lending apps, tightens mis-selling rules
India's central bank issued new rules prohibiting lenders from using dark patterns (deceptive UI/UX) and manipulative design in loan apps. Rules also tighten enforcement against mis-selling and hidden fees.
WHY IT MATTERS
RBI targets behavioral-design exploitation in fintech; enforcement likely to affect AI-driven recommendation engines that nudge borrowers toward high-cost products.
Source: Reuters · 2026-06-15